Facebook’s recent Initial Public Offering (IPO) filing helped surface some interesting information. It seems that the company has hired former Apple marketing executive Rebecca Van Dyck. She started working at Apple in January of 2007 and was involved in the marketing of the iPod, iPhone, and iPad. Van Dyck served a similar role at Levi’s in the period after she left Apple as well. She was approached by AdAge last year and asked what she learned about Apple where she noted that with the iPhone, “it was first and foremost about the user experience. And that’s how I approach marketing, that theme of focusing on the user experience and what’s important to the customer.” As of right now, Van Dyck’s position at Facebook remains a secret but it is likely it’ll be something to do with marketing as it’s her forte. It doesn’t seem that Facebook, which currently has well over 800 million users (as of September 22, 2011), needs much help to continue growing. Van Dyck might end up promoting new features or try to gain further interest from advertisers for the social media mogul. Despite what she goes on to do at Facebook, it’s nice to know that many Apple employees are branching out into different companies and bringing Apple’s approach to things to other industries. Source: Edible Apple  

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