Tag Archive: Apple


Apple Runs iPhone 7 Romeo & Juliet Commercial

Apple has started running a new iPhone 7 commercial featuring two children acting out the Shakespeare drama Romeo and Juliet. The advertisement is intended to emphasize the iPhone 7 camera, which is shown recording the play and using the devices digital zoom feature to zoom into a scene. Text overlaying the commercial states: Your movies … Read More

iPhone 6s Unexpectedly Shuts Down? Apple Might Have a Fix!

Has your iPhone 6s randomly shut itself off for no obvious reason? Typically this happens when the iPhone 6s still has battery power available, but the device dies and powers down anyway. If this has happened to your iPhone 6s, it may be due to a battery failure and Apple might replace it for free. … Read More

Apple Holiday 2016 Ad Featuring Frankenstein Debuts

Apple has released their annual holiday TV advertisement for 2016, titled “Frankie’s Holiday”. In the commercial, Frankenstein (yes, Frankenstein the monster) wanders down from a European mountain cabin into a town square with a Christmas tree, where he proceeds to sing the 1950’s classic “(There’s No Place Like) Home for the Holidays” with the assistance … Read More

Apple Runs MacBook Pro Touch Bar Commercial “Bulbs”

Apple is running the first TV commercial for the new MacBook Pro with Touch Bar. The commercial is embedded below for easy viewing. The commercial, called “Bulbs”, follows shattering bulbs as the video narrative runs through a series of ideas, inventions, and innovations that have moved humankind forward, including the wheel, writing, the plow, electricity, … Read More

Tips to Increase Accuracy of Heart Rate Monitor on Apple Watch

The built-in heart rate monitor feature of Apple Watch is great for exercise and monitoring general heart health, but from time to time you may notice the heart rate number reported back seems unusual given your present state. For example, you may be sitting at your desk working and see some number way out of … Read More

“Hello Again” Apple Event Set for October 27, New Macs Expected

Apple has scheduled a press event for October 27. The event is titled “hello again” and presumed focus will be on the introduction of new Macs. Anyone will be able to watch the “hello again” event live on Thursday, October 27 at 10 AM PST at Apple’s Special Events website here. Viewing the keynote lifestream … Read More

macOS Sierra 10.12.1 Beta 3 Released by Apple

Apple has released macOS Sierra 10.12.1 beta 3, the new build arrives as 16B2338c. The beta update is available now from the Mac App Store for those enrolled in the Developer beta testing program, and presumably will launch soon after for macOS Public Beta testers as well. The new build of macOS Sierra likely focuses … Read More

How to Turn Off Apple Watch

The Apple Watch battery lasts a while, and most users will place the Apple Watch onto the charger or into Night Stand mode if they’re letting it sit for a while, but sometimes you might want to actually turn the Apple Watch off completely. Maybe you’re putting the watch into longterm storage or sending it … Read More

watchOS 3 Update Released for Apple Watch

Apple has released the final version of watchOS 3 for Apple Watch users. WatchOS 3 boosts performance significantly, and also includes various new features, new watch faces, new complications, and a rethought Glance screen which is now called a Dock. Multiple new health features are included with watchOS 3, including a “breathe” app which reminds … Read More

tvOS 10 Released for Apple TV

Apple has released tvOS 10 for Apple TV. The major software update for Apple TV includes a variety of new features including a dark mode, much improved Siri search capabilities, a redesigned Music app, a new feature rich Photos app with Memories and instant slide shows, tvOS typically will update itself automatically unless the feature … Read More