
Tim Cook sat down with Bloomberg Businessweek for a massive 11-page interview. It’s incredible reading, well worth going through in total, but here are the best bits so far, as we come across them.
On Why Apple Creates
In creating these great products we focus on enriching people’s lives—a higher cause for the product. These are the macro things that drive the company.
On Charity
My own personal philosophy on giving is [Read More...]



Walter Isaacson’s much anticipated biography of Steve Jobs is releasing today, and we’re already busy poring through it, gaining new insight into the life and philosophies of Apple’s volatile, sometimes enigmatic co-founder. Throughout the morning, we’ll be live updating this post with some of the best revelations, funniest stories, most interesting quotes and most enjoyable tidbits of the biography. • Jobs’ birth mother was sent to San Francisco when she
The man who is perhaps the best salesman of the modern era has rarely been at a loss for words. Whether talking product design, the direction of technology, thoughts on Apple or life in general, Steve Jobs gives us lots of food for thought about what keeps him going. Here are some of his memorable quotes over the years. “Do you want to spend the rest 
