Tag Archive: Sport


Apple lines up Manchester City star as sport ambassador

Apple is planning to make a big advertising push during the 2016 UEFA European Championship football tournament, and Raheem Sterling could be the star of the company’s ads. Manchester City’s Raheem Sterling is reportedly close to signing a deal with Apple to become its first ever global sports ambassador from England, but the entire deal […]

(via Cult of Mac – Tech and culture through an Apple lens)

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How to fix the Watch Sport in version 2 (Hint: GPS and Nike integration)

Rumor has it that Apple Watch will get an update next year. There is already plenty of speculation about what cool new features Cupertino will add. Personally, I’m hoping that the new watch will focus on fitness, so I’ve created a mockup concept to show what I’d like to see in the next generation of […]

(via Cult of Mac – Tech and culture through an Apple lens)

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Get (RED)dy for the new Apple Watch Sport strap

Apple is “confirmed” to be showing off a new Product (RED) Apple Watch Sport band at today’s media event, according to an image which has appeared on Twitter. The company has been giving out similar bands to various celebrities for some time now, but this is the first time they would go on sale to […]

(via Cult of Mac – Tech and culture through an Apple lens)

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The Apple Watch Sport could debut in gold and rose gold later this year

When the Apple Watch came out this year, it came in a flavor suitable for everyone, from plain old aluminum to 18 karat gold. But if you want a gold Apple Watch it’ll cost you, starting at $ 10,000 to $ 12,000.…Read more ›

Brad Mangin is one of sport photography’s best shooters – even with an iPhone

Brad Mangin’s friends gave him a good ribbing as “the last photographer on the planet” to carry a flip phone. They all had iPhones and couldn’t believe it took him so long to not only own one but discover the…Read more ›

Apple Watch Sport may cost less than $85 in components

Tim Cook told investors on Monday to not even try to guess how much Apple’s supply chain costs are, but that’s not stopping some analysts from trying to determine the cost of Apple Watch components IHS Technology toredown the 38mm…Read more ›

Apple Watch Sport has better display than pricier models

Apple is pushing into new territory with the Apple Watch, by making it the first device to come from Cupertino that uses an OLED display. One of the reasons Apple’s never brought OLED displays to the iPhone is they’re more…Read more ›

Just how scratch-resistant will your Apple Watch Sport be?

Unlike the sapphire crystal used in the Apple Watch and Apple Watch Edition, the low-end Apple Watch Sport uses a scratch-resistant fortified ion-X glass display to protect your next must-have Apple device from the wear-and-tear of its daily grind. But how…Read more ›

Smart sport glasses want to be Apple Watch for your head

You rarely see Google Glass anymore, but if Recon Instruments has its way, you’ll be seeing plenty more head-mounted displays in the future. The Recon Jet, launched Thursday, is a pair of smart eyeglasses for sporty activities like running and…Read more ›

Did Apple underestimate the most popular Apple Watch Sport color?

Apple Watch preorders were off to a bang, with an estimated 1.25 million being ordered on day one. Of those watches, the Space Gray Apple Watch Sport with Black Band was, by far, the most popular. Did Apple screw up…Read more ›