Tag Archive: Swatch


Swatch and Visa partner to one-up Apple Pay

Like the Borg, Star Trek‘s race of cybernetically enhanced humanoids, Swiss watch maker Swatch is attempting to have the best of both worlds as it rolls out a partnership with Visa to bring Apply Watch-style contactless payment to its new line of analog timepieces. Swatch announced the deal today, and the program will roll out […]

(via Cult of Mac – Tech and culture through an Apple lens)

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Swatch claims ‘One more thing’ trademark isn’t a jab at Apple. Yeah, right.

Swatch has denied that its trademarking of Steve Jobs’ famous “One more thing” phrase was a blatant attempt to troll Apple — arguing instead that it’s part of a new film noir-inspired watch line, referencing Peter Falk’s Columbo character. Yes, that’ll do. And Android’s blatant borrowing of the iOS interface was just a funny coincidence […]

Swatch CEO trolls Apple Watch by calling it a ‘toy’

Swatch Group CEO Nick Hayek isn’t backing down from his anti-Apple stance. In a new interview, he dismisses the Apple Watch as nothing more than an “interesting toy, but not a revolution,” and says that Swatch won’t be jumping on the “computers for the wrist” bandwagon any time soon. We wonder if Tim Cook and Jony Ive would like […]

Apple Watch packaging looks like Swatch

Apple might have just leaked some of the packaging for the upcoming Apple Watch. The Apple Jobs website received a nice update today, but includes a new image of what appears to be some of the Apple Watch packaging that…

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Swatch inventor says winter is coming for Swiss watchmakers

Swatch may be just a couple of months from launching its own Apple Watch rival, but the 61-year old co-creator of the low cost Swatch wristwatch, Elmar Mock, isn’t being shy about describing the havoc he thinks Apple’s debut wearable…

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Forget the iWatch, Swatch planning its own smart watch for 2015

Last week there were rumors that Swatch might be partnering with Apple to work on its iWatch project. Swatch quickly denied the report, saying that the only business relationship Swatch has ever had with a mobile phone maker is to…

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Swatch: We aren’t helping Apple make any iWatches

Rumors that Apple might bring fun faces to the iWatch thanks to a partnership with Swatch have already been shot down, after the Swiss watchmaker denied a report claiming it and other watchmakers were helping Apple create a diverse lineup…

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Apple might enlist Swatch to give iWatch fun faces

We’ve been waiting all year for Apple to finally reveal its long-rumored wearable creation, but if the big iWatch event ever does happen this year, we might be getting a lot more smartwatches than expected. Swatch and other watch makers…

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