The U.K.’s Office of Fair Trading is investigating children’s games that charge in-app purchases for additional content and virtual items. The watchdog will look at games on mobile and on the web, and it’s calling for parents to report titles that “aggressively push” in-app purchases to children.
The OFT hopes to identify games that are “misleading, commercially aggressive or otherwise unfair” when promoting the ability to purchase extra items, such as additional levels and characters, [Read More...]
